Why are female successes always indirectly related back to men?
The Independent reported yesterday that “ruthless women have extra testosterone” and implied that the male hormone is the key to females achieving success in the business world. The recent hype around Olympic athlete, Caster Semenya, is an exemplar of this line of thought. Instead of congratulating the young athlete on years of hard work, determination and downright dedication to her sport, the world questioned her sex and thus, her ability as a woman. Caster’s success was finally attributed to her elevated levels of testosterone – talk about feeling deflated!
The media love a good story about putting women down in the workplace…I can’t remember the last time I saw a positive story. The Guardian reported several weeks ago that new research from LSE suggested that having women in the boardroom can damage a company’s bottom line and lower performance. The survey revealed a correlation between companies with proportionally more female board members and lower profitability and market value.
Talk about advertising agencies and fashion brands damaging the self-esteem of young women with digital enhancements and airbrushing – what about the ambition of women in the workplace?
Lucy Davies – @lucydesadavies